Product Marketing Manager job opportunity at TotalEnergies SE.

Home Jobs In Vietnam Tag: Sales Product Marketing Manager position at TotalEnergies SE


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TotalEnergies SE Product Marketing Manager
Experience: 5-years
Pattern: full-time
Country:
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Salary:
Status:

Sales

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degreeBachelor's (B.Sc.)
Vietnam

Our Company reflects the diversity of our employees. At TotalEnergies, the wide variety of talents drives our competitiveness, our ability to innovate, and our attractiveness. Therefore, we welcome differences in age, disability, gender reassignment, pregnancy/maternity, race, religion, beliefs, sex, sexual orientation, and family/parental status. We believe Diversity makes us better. __ *Key Activities: - Strictly follow the company HSE standard in daily works. - Digital Product Strategy & Development: identify market needs & trends so to define value proposition and positioning for digital tools, collaborate with global/regional team to localize and adapt digital solutions for VN market. - Go-to-Market Planning: develop and execute launch plan for new digital tools and platform, as well as create Sales enabler materials & training content to support internal adoption. - Cross-functional Collaboration: Work with internal teams to ensure smooth integration and delivery of digital solutions. Also act as the voice of customers in product design discussions to ensure user friendliness. - User Insight & Market Intelligence: Conduct customer research, surveys, and feedback loops to gather insights on digital usage and expectations, includes benchmark local and regional competitors’ digital offerings. - Digital Marketing & Communication: Coordinate online campaigns to drive adoption and engagement with digital platforms. Oversee content creation and customer journey mapping across digital touchpoints. - Performance Monitoring & Optimization: Track digital KPIs such as app usage, conversion rates, engagement, and retention. Develop dashboards to track digital initiative ROI and campaign effectiveness. - Change Management & Training: Lead internal training sessions and workshops to build digital capabilities within sales and marketing teams. - Project & Vendor Management: Manage digital projects with clear milestones and deliverables. Coordinate with third-party vendors or agencies on digital execution, UX/UI design, or platform development. Ensure project budgets and timelines are respected. - Fulfill other tasks and/or assignments requested by the line managers whom the employee directly/indirectly reports to, and/or tasks requested by the Board of Management. _. Candidate Profile - Bachelor’s degree in Marketing, Business Administration, Digital Marketing, IT, or a related field. - Have at least 5 - 8 years of relevant experience, ideally in: Product marketing, digital marketing, or digital product management. B2B and/or B2C marketing within the energy, FMCG, automotive, or tech sectors. - Proven experience launching and scaling digital products (e.g., mobile apps, e-commerce platforms, CRM systems). - Experience working in a multinational or matrix organization is preferred. - Demonstrated success in managing cross-functional projects and driving internal/external adoption of digital tools. - Budget and vendor management capabilities. - Strategic thinking combined with hands-on execution. - Strong communication and presentation skills (in both English and Vietnamese). - Ability to influence stakeholders across business units. - Customer-oriented mindset with a proactive, data-driven approach.- Change management and team leadership skills are highly valued. - Ability to speak fluently both English and Vietnamese. - Proficiency in computer skills. __ #jobs #associate #hiring

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