CRM Manager (They/She/He) job opportunity at Glovo.



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Glovo CRM Manager (They/She/He)
Experience: 5-years
Pattern: full-time
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Salary:
Status:

Marketing Management

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degreeBachelor's (B.Sc.)
loacation Barcelona, Spain
loacation Barcelona....Spain

Own the strategy – Develop and drive the #CRM automated marketing communication #strategy for users across all lifecycle stages (onboarding, engagement, reactivation, retention, etc.) __ Define the channel mix – Plan, launch, and #optimize multi-channel campaigns (email, push notifications, in-app messaging, etc.) to keep users engaged and excited about our #brand. __ Lead your team – Manage and inspire a #team of 3 lifecycle specialists, helping them grow and #execute on campaigns that deliver results. __ Collaborate cross-functionally – work closely with our #tech, #data, #design, and #brand teams to ensure lifecycle strategies are both effective and scalable. Also, ensure we leverage new technologies for process optimization, as well as user segmentation and personalization. __ Data-driven decision-making – Dive deep into analytics and user behavior to continuously improve our messaging, segmentation, and overall strategy optimizing for maximum contribution to customer lifetime #value. __ Innovate and experiment – Test new ideas and approaches, staying on top of lifecycle marketing trends and tools to keep us ahead of the curve.

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