Sr. Director, Category Strategy and Leadership job opportunity at Celsius Holdings, Inc..

Home Jobs In United States Of America Tag: Category Strategy and Leadership Sr. Director, Category Strategy and Leadership position at Celsius Holdings, Inc.


Date2025-12-10T19:37:21.533Z bot
Celsius Holdings, Inc. Sr. Director, Category Strategy and Leadership
Experience: 12-years
Pattern: Full-time
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Category Strategy and Leadership

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degreeMBA
loacation Boca Raton, United States Of America
loacation Boca Raton....United States Of America

If you’re reading this on your way from 5am spin class to festival fast-pass, you’re  CELSIUS® —an everyday hustler with the essential energy to aim high, live fit, and go the extra mile wherever your goals take you.​ Joyful by design, sunny by nature, and unapologetically bold. If your bestie has you saved in their phone as “Icon,” you’re  Alani Nu —confident, colorful, and bringing main-character energy to every moment. ​ SoCal in your soul, attitude in your stride. If gravity doesn’t stop you and “impossible” sounds more like “dare you,” you’re  Rockstar® —a born rebel, raising the bar with mind-body energy and zero compromise. ​ ---​ Together, we’re  Celsius Holdings, Inc. —a global CPG company united by three powerhouse brands and one incredibly talented team. ​ At Celsius, we pride ourselves on empowering our people. Every employee has a stake in our success. We create a collaborative culture built on inclusivity, innovation, and a belief that great ideas can come from anywhere. ​ And we’re on our way to building something bigger: a category where energy isn’t just consumed,  it’s lived —where performance meets personality, brand becomes community, and every can crack sparks a statement. ​ This is the future of modern energy.  This is Celsius.  ​ Ready to take your career to the next level? Join our team and redefine what it means to be energized. SR DIRECTOR, CATEGORY DEVELOPMENT In-Office: Based full-time at CELSIUS® Headquarters in Boca Raton, FL Travel Requirements: Up to 40% domestic travel. This is not a driving position. People Management Responsibilities: Yes Role Type: Full-Time POSITION OVERVIEW As the Senior Director of Category Development , you’ll lead the Celsius Holdings energy portfolio retailer-facing category strategy across the US and elevate how the Energy category is defined, planned, and grown with our key customers. This is a high-impact commercial leadership role responsible for advancing our category thought leadership, shaping category and assortment strategies with top retailers, and driving mutual growth for CELSIUS®, Alani Nu, and our broader portfolio. You’ll bring deep CPG and beverage category expertise, exceptional commercial instincts, and the ability to influence senior retailers through data-driven storytelling and strong strategic perspective. You’ll also lead and develop a high-performing team of Category Development Managers and Senior Managers while building scalable capabilities that strengthen Celsius Holdings commercial excellence. Experience: 10–12+ years of progressive experience in Category Development, Category Management, Commercial Strategy, or related CPG commercial roles. Proven track record influencing senior retail decision-makers at National Accounts. Strong understanding of syndicated data and retailer data platforms including Circana/IRI, NielsenIQ, SPINS, and retailer portals such as Walmart Luminate and 7E. Beverage or energy category experience is strongly preferred. Education: Bachelor’s degree required; MBA preferred. Additional Requirements: Exceptional communication and customer-facing presentation skills. Ability to lead and scale teams in a high-growth environment. Strong business acumen, analytical skillset, and strategic thinking. Comfort navigating ambiguity and driving clarity across cross-functional teams. KEY RESPONSIBILITIES Category Leadership & Retail Influence: Define and lead Celsius Holdings portfolio category strategy across US, aligning category vision with enterprise commercial priorities. Build compelling category narratives, frameworks, and insights that position Celsius Holdings as a category thought leader. Shape retailer perspectives on assortment, space, flow, pricing, and promotional levers to unlock incremental growth. Team Leadership & Capability Development: Lead, coach, and develop a team of Category Development Senior Managers, Managers, and Analysts. Establish standards of excellence, best-in-class tools, and scalable processes for retailer-facing category work. Cross-Functional Commercial Integration: Partner with Sales, RGM, Shopper Marketing, and Commercial Planning & Enablement to align customer strategies and category priorities. Integrate category development inputs into AOP, innovation deployment, and Joint Business Planning cycles. Advanced Analytics & Strategic Insight: Oversee the integration of syndicated, shopper, panel, and retailer data into enterprise category strategies. Lead category forecasting, whitespace identification, and long-range category roadmapping.

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