Senior Manager, Corporate & Trade Communications position at Celsius Holdings, Inc..| United States Of America

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Celsius Holdings, Inc. Senior Manager, Corporate & Trade Communications

Experience: 7-years

Pattern: Full-time

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Boca Raton....United States Of America

If you’re reading this on your way from 5am spin class to festival fast-pass, you’re CELSIUS® — an everyday hustler with the essential energy to aim high, live fit, and go the extra mile wherever your goals take you. Joyful by design, sunny by nature, and unapologetically bold. If your bestie has you saved in their phone as “Icon,” you’re Alani Nu — confident, colorful, and bringing main-character energy to every moment. SoCal in your soul, attitude in your stride. If gravity doesn’t stop you and “impossible” sounds more like “dare you,” you’re Rockstar® — a born rebel, raising the bar with mind-body energy and zero compromise. --- Together, we’re Celsius Holdings, Inc. — a global CPG company united by three powerhouse brands and one incredibly talented team. At Celsius, we pride ourselves on empowering our people. Every employee has stake in our success. We create a collaborative culture built on inclusivity, innovation, and a belief that great ideas can come from anywhere. And we’re on our way to building something bigger: a category where energy isn’t just consumed, it’s lived —where performance meets personality, brand becomes community, and every can crack sparks a statement. This is the future of modern energy. This is Celsius. Ready to take your career to the next level? Join our team and redefine what it means to be energized. Position Overview As the Senior Manager, Corporate & Trade Communications, this is your opportunity to strengthen our reputation with industry stakeholders, retail customers, distributors, and the business media. This is a pivotal new role on our growing communications team, reporting to the SVP, Communications, and focused on building Celsius’ corporate reputation and voice across North America. This role is ideal for a strategic communicator who thrives in high-growth environments and wants to help shape how the world sees a category-defining company. We’re looking for someone with a strong sense of ownership, curiosity, and the ability to move fluidly from big-picture strategy to precise execution. You’ll lead and support communications programs that reach business-facing audiences, including beverage and retail trade press, industry analysts, distributor partners, regulatory stakeholders, and media interested in Celsius as a fast-growth public company. This position will play a critical role in cross-functional alignment with Investor Relations, Legal, Sales, Marketing, and Finance, especially during major product, portfolio, or reputational milestones. This is a high-visibility role with direct exposure to senior leadership, external partners, and industry platforms — and an opportunity to grow within a high-performance communications function. In-Office: Based full-time at CELSIUS® Headquarters in Boca Raton, FL People Management Responsibilities: Yes Role Type: Full-Time Bachelor's degree in Communications, Journalism, Public Relations, or a related field 5–7+ years of experience in corporate, B2B, or trade communications — ideally in CPG, retail, beverage, or related industries Demonstrated success in building media relationships and securing earned coverage in trade/business outlets Strategic planner and executor who can translate business goals into communications objectives with highly correlated strategies to deliver beneficial results Sharp instincts for brand tone, messaging discipline, and balancing multiple stakeholder needs Highly professional, with excellent judgment and discretion when working on sensitive or high-visibility issues Demonstrated ability to use AI and digital tools (e.g., ChatGPT, Claude, Notion AI) to enhance message development, trend analysis, stakeholder engagement, and content efficiency Exceptional writing and editing skills — concise, clear, persuasive Experience leveraging data, research and technology to analyze situations and campaigns and set measurable objectives to demonstrate success Experience working cross-functionally with Sales, IR, Marketing, or Legal teams Proficiency in content planning, media monitoring tools, and internal workflows (e.g., Meltwater, Cision, Monday.com, Teams, ChatGPT, Claude or similar) Responsibilities Develop and execute proactive trade and corporate communications strategies that strengthen Celsius’ business reputation and visibility Build and maintain relationships with key trade and business journalists; prepare spokespeople and manage interviews with professionalism and discretion Lead the development of messaging, Q&As, and communications materials related to business milestones, distribution updates, retail partnerships, and corporate initiatives Act as comms lead for industry-facing events and trade shows (e.g., NACS, BevNET, etc.) Support internal corporate communications and cross-functional alignment in partnership with internal comms and employer branding leads Collaborate with Investor Relations and Finance on external messaging related to earnings, shareholder moments, or investor-facing press Map and manage key external stakeholder relationships — including distributors, retail partners, industry media, and trade influencers — to ensure message consistency and narrative discipline Assist in issue and crisis management planning, stakeholder outreach, and rapid-response media engagement Manage and liaise with external agencies or contractors focused on B2B or corporate communication programs Contribute to executive communication needs as assigned, including speeches, statements, op-eds, or thought leadership