Retail Brand Manager/Retail Marketing Manager job opportunity at Pfizer.

Home Jobs In China Tag: Job Retail Brand Manager/Retail Marketing Manager position at Pfizer


DateMore Than 30 Days Ago bot
Pfizer Retail Brand Manager/Retail Marketing Manager
Experience: General
Pattern: full-time
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degreeGeneral
loacation China - Shanghai - Shanghai, China
loacation China - Shangh..........China

制定品牌策略和品牌年度规划，制定零售渠道品牌销售目标；定期追踪生意目标达成 品牌营销活动规划与执行：负责划线上线下品牌营销活动的设计规划，且在全国进行项目落地和执行; 与销售团队紧密合作，执行和跟进各产品区域市场计划；对于区域内的日常活动，与各区对接，协调内外部资源推动活动落地；负责区域内创新项目，拓展公司及产品品牌 新品上市活动计划设计及落地跟进：基于新品上市规划，协助制定新品上市活动计划，与相关部门对接支持监督新品上市落地，追踪新品表现保证各渠道市场目标达成 信息收集及分析：收集、反馈区域内相关市场信息，并提供建设性解决方案；公司及产品市场信息；行业相关信息 建立和保持有效沟通系统，定期与上级经理汇报工作进展，与销售团队和其他部门建立协作关系； 为制订和修改销售相关的政策和流程及其他内部政策提供建议，以实现高效率的销售运作； 支持公司的各项创新举措，主动探索创新的机会和方法 完成上级经理指派的其他各项工作 任职要求： 教育： 本科以上学历，具备英语沟通能力，硕士以上学历优先 工作经验： 外部应聘者需至少5年以上品牌管理相关工作经验, 且具有零售医药背景 有跨国医药公司相关治疗领域、OTC、大健康公司背景优先 技能： 良好的中英文表达、写作能力和办公软件操作技能。 具有较强的沟通、协调能力和团队合作意识。 熟悉医药行业渠道品牌运营，了解行业趋势与动态，具备良好的商业敏感度及品牌管理与营销触觉 具有品牌发展运营的敏锐力及分析力，对市场变化反应快，并有较强的统筹规划能力与执行力 熟悉行业内最新的市场工具，并能快速学习，灵活应用以解决问题 善于自我激励，自我挑战和管理压力。 能够适应经常性出差。 Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates. Marketing and Market Research

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