Senior Account Manager, Paid Media job opportunity at TKO Group Holdings, Inc..

Home Jobs In United States Of America Tag: Paid Media Senior Account Manager, Paid Media position at TKO Group Holdings, Inc.


DateMore Than 30 Days Ago bot
TKO Group Holdings, Inc. Senior Account Manager, Paid Media
Experience: General
Pattern: full-time
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loacation West Palm Beach - 3300 PGA Boulevard, United States Of America
loacation West Palm Beac..........United States Of America

Who We Are: IMG is a leading global sports marketing agency, specializing in media rights management and sales, multi-channel content production and distribution, brand partnerships, strategic consulting, digital services, and events management. It powers growth of revenues, fanbases and IP for more than 200 federations, associations, events, and teams, including the National Football League, English Premier League, International Olympic Committee, National Hockey League, Major League Soccer, ATP and WTA Tours, the AELTC (Wimbledon), Euroleague Basketball, CONMEBOL, DP World Tour, and The R&A, as well as UFC, WWE, and PBR. IMG is a subsidiary of TKO Group Holdings, Inc. (NYSE: TKO), a premium sports and entertainment company.

TKO Group Holdings, Inc. (NYSE: TKO) is a premium sports and entertainment company. TKO owns iconic properties including UFC, the world’s premier mixed martial arts organization; WWE, the global leader in sports entertainment; and PBR, the world’s premier bull riding organization. Together, these properties reach 1 billion households across 210 countries and territories and organize more than 500 live events year-round, attracting more than three million fans. TKO also services and partners with major sports rights holders through IMG, an industry-leading global sports marketing agency; and On Location, a global leader in premium experiential hospitality.

 Key Responsibilities and Accountabilities Own the paid media brief and media plans, overseeing all aspects of the campaign lifecycle—from strategy and ideation through execution, measurement, optimization, and reporting. Launch, monitor, and optimize campaigns directly within platform environments. Partner closely with account teams and key stakeholders to develop initiative strategies and plans. Build and manage relationships with paid digital platforms; stay informed on emerging products, beta opportunities, and industry developments. Manage day‑to‑day execution of multiple paid campaigns across awareness, consideration, and acquisition objectives, including campaign setup, delivery, and reporting. Use data-driven insights to rapidly iterate and improve performance daily, weekly, and monthly. Manage paid media budgets to ensure alignment with agreed targets and maximize return on investment. Track and share industry trends across media and technology to support innovation. Produce client-ready reporting that includes performance results, insights, recommendations, and proactive solutions. Knowledge and Experience Strong professional experience in paid marketing with deep expertise in digital channels. Proficiency in major paid media platforms, including Google Search, Meta, TikTok, programmatic, and display. Excellent account management capabilities with a proactive, solutions-oriented approach. Robust optimization skill set, including campaign structure development, keyword research and management, bidding strategies, ad copywriting/testing, search strategy integration, and landing page optimization. Demonstrated ability to use data and metrics to drive improvements and communicate outcomes to stakeholders. Experience managing campaigns across multiple time zones and languages. Understanding of paid media measurement strategies. Full-funnel marketing experience, including Brand Lift studies, Share of Voice (SOV) reporting, A/B testing, and execution of varied ad formats. Strong understanding of the evolving paid media landscape and enthusiasm for new channels and innovations. Awareness of marketing privacy changes (e.g., Google Privacy Sandbox, third‑party cookie deprecation). Ability to extract insights from raw data and make data-driven decisions. Advanced Excel skills with experience producing financial proposals and media plans. Experience with performance management for Display and/or Paid Social, including auction dynamics, bidding, and optimization practices. Interest in sports is a plus. Skills and Abilities Excellent written and verbal communication skills; ability to follow brand guidelines when producing PowerPoint materials. Fluency in English is required; Spanish language skills are considered a strong asset. Highly organized, proactive, and able to meet fixed deadlines while managing multiple client needs. Strong interpersonal skills with the ability to communicate effectively and provide accurate, timely feedback at all organizational levels. Customer- and client-focused mindset. Demonstrated initiative and flexibility in achieving desired outcomes. Strong numeracy skills with experience analyzing and manipulating data via spreadsheets. Interest in and knowledge of the UFC and mixed martial arts is considered an asset. Active user and advocate of social media, with a clear perspective on the impact of platforms such as X, Facebook, Instagram, TikTok, YouTube, Reddit, Snapchat, etc. Working Conditions: This is a full-time permanent contract. This role is based in Palm Beach Florida 

 TKO EEO Statement: TKO is an Equal Opportunity Employer and complies with all applicable federal, state, and local laws regarding non-discrimination in employment. TKO makes employment decisions based on merit and qualifications, without considering an employee’s or applicant’s race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, marital status, veteran status, or any other basis prohibited under federal, state or local laws governing non-discrimination in employment in every location in which the Company has facilities. TKO also provides reasonable accommodations for qualified individuals with disabilities in accordance with the Americans with Disabilities Act (ADA) and applicable state or local laws. For information about Privacy and Information Security for TKO employment candidates, please review our Privacy Policy . For information regarding Terms of Use for this and other TKO websites, please review our Terms of Use.

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