Principal Marketing Analyst job opportunity at StackAdapt.

Home Jobs In Canada Tag: Marketing Operations Principal Marketing Analyst position at StackAdapt


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StackAdapt Principal Marketing Analyst
Experience: 5-years
Pattern: full-time
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Marketing Operations

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loacation ; United States, Canada
loacation ; United State..........Canada

StackAdapt is the leading technology company that empowers marketers to reach, engage, and convert audiences with precision. With 465 billion automated optimizations per second, the AI-powered StackAdapt Marketing Platform seamlessly connects brand and performance marketing to drive measurable results across the entire customer journey. The most forward-thinking marketers choose StackAdapt to orchestrate high-impact campaigns across programmatic advertising and marketing channels. We are looking for a Principal Marketing Analyst to join our Marketing Operations & Analytics team and play a critical role in enabling data-driven decision-making across the marketing organization. This is a highly autonomous senior individual contributor role and the first dedicated marketing analytics hire, responsible for independently owning and evolving StackAdapt’s marketing analytics program end to end. You will own key marketing analytics systems, deliver actionable insights through reporting and deep-dive analyses, and act as a coach and thought partner to marketers across regions and channels. The ideal candidate brings strong analytical rigor, a passion for uncovering insights, and the ability to translate complex data into clear, compelling narratives that influence strategy and execution. You’ll report into the Director of Marketing Operations and Analytics. StackAdapt is a remote-first company, and we are open to candidates located anywhere in the United States or Canada. What You'll Be Doing: Marketing Analytics Ownership & Tool Management: Own and manage StackAdapt’s marketing analytics tooling, including Hockeystack and Hubspot reporting, ensuring data accuracy, consistency, and alignment with marketing and revenue objectives. Partner with Marketing Operations to continuously improve tracking, attribution, and reporting capabilities. Monthly Marketing Reporting: Produce and deliver recurring monthly marketing performance reports by region and channel, providing clear insights to senior marketing leaders into funnel performance, ROI, and trends across demand generation, brand, and lifecycle initiatives.  Data Deep Dives & Insights: Conduct in-depth analyses to identify performance trends, growth opportunities, and areas for optimization across campaigns, channels, and regions. Translate findings into actionable recommendations that inform strategy, budget allocation, and execution. Insight Storytelling & Stakeholder Enablement: Synthesize complex data into clear, concise narratives tailored to different audiences, including marketing leadership, regional teams, and cross-functional partners. Support strategic planning through data-backed insights and forecasts. Analytics Coaching & Enablement: Act as a coach and advisor to marketers across the organization, helping teams improve data literacy, interpret performance metrics, and apply insights to day-to-day decision-making. Enable a culture of self-serve analytics and continuous optimization. What You'll Bring to the Table 5+ years of experience in marketing analytics, growth/digital, marketing operations, or a related analytics role within B2B SaaS, AdTech, or a high-growth technology company Strong hands-on experience with marketing analytics and attribution tools. Experience with reporting in Google Analytics, Salesforce, Hubspot, & Hockeystack is a plus. Proven ability to deliver recurring executive-ready reporting as well as deep-dive analyses that drive strategic decision-making Deep understanding of the B2B marketing funnel, from awareness through revenue, with the ability to connect marketing activity to business outcomes Strong analytical skills with experience working across large, complex datasets Ability to translate data into clear insights and recommendations for non-technical stakeholders Experience coaching or enabling marketing teams on data analysis, measurement, and performance optimization A proactive, detail-oriented mindset with strong communication and collaboration skills   The compensation range listed for this role reflects the expected base salary for candidates located in Ontario, Canada. It is informed by market data and the approved budget for this position. StackAdapt maintains different compensation ranges for roles across other countries and regions, and final offers will be aligned to the candidate’s current location. This range represents base salary only. Depending on the role, candidates may also be eligible for additional compensation such as annual bonuses, commissions, equity awards, and a comprehensive benefits package. Factors Influencing Final Compensation: The final compensation offer will be determined by a variety of factors, which may include, but are not limited to: the candidate's specific experience, technical skills, knowledge, abilities, and relevant education, licensure, and certifications. Other business factors, such as organizational needs and budget alignment, may also be considered in the final offer. Ontario Residents Only$114,400 - $135,850 CAD StackAdapter's Enjoy: Highly competitive salary Retirement/ 401K/ Pension Savings globally Competitive Paid time off packages including birthday's off! Access to a comprehensive mental health care program Health benefits from day one of employment Work from home reimbursements Optional global WeWork membership for those who want a change from their home office and hubs in London and Toronto Robust training and onboarding program Coverage and support of personal development initiatives (conferences, courses, books etc) Access to StackAdapt programmatic courses and certifications to support continuous learning An awesome parental leave program A friendly, welcoming, and supportive culture Our social and team events! StackAdapt is a diverse and inclusive team of collaborative, hardworking individuals trying to make a dent in the universe. No matter who you are, where you are from, who you love, follow in faith, disability (or superpower) status, ethnicity, or the gender you identify with (if you’re comfortable, let us know your pronouns), you are welcome at StackAdapt. If you have any requests or requirements to support you throughout any part of the interview process, please let our Talent team know.   We use artificial intelligence (AI) to streamline the resume reviews of candidates and assess their fit based on the criteria outlined in the job posting. We do not use AI to make any final hiring or interview decisions.   About StackAdapt   We've been recognized for our diverse and supportive workplace, high performing campaigns, award-winning customer service, and innovation. We've been awarded:   Ad Age Best Places to Work 2024 G2 Top Software and Top Marketing and Advertising Product for 2024 Campaign’s Best Places to Work 2023 for the UK 2024 Best Workplaces for Women and in Canada by Great Place to Work® #1 DSP on G2 and leader in a number of categories including Cross-Channel Advertising   To learn more about our privacy practices, please see our Privacy Policy.   #LI-REMOTE

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