CRM Campaign Manager - 10 Month Fixed Term Contract job opportunity at Trainline.

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Trainline CRM Campaign Manager - 10 Month Fixed Term Contract
Experience: 2-years
Pattern: hybrid
Country:
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degreeBachelor's (B.Sc.)
loacation Paris, France
loacation Paris....France

Collaborate closely with the CRM Operations and CRM Tech teams to deliver highly engaging communications & journeys using email, push and in app messaging focused on the French market. Develop and manage the CRM campaign roadmap, working with key stakeholders across the Commercial team to align CRM plans with broader business goals. Manage multiple priorities and deadlines effectively while maintaining clear and proactive communication with internal teams and external stakeholders. Write detailed briefs to direct copy, design, segmentation, testing and personalisation. Lead on CRM projects within the team, managing the outcomes and communication within and outside the team. Support the continuous improvement of our CRM strategy by implementing impactful tests within campaigns and contributing ideas which drive optimisation. Report on campaign performance, pulling together data from multiple sources to give a complete view of effectiveness. Work with the CRM Analyst to understand more detailed performance, insights and implement improvements where needed. Use insights and learnings to build plans for continuously improved communications. Maintain detailed documentation of campaign plans, processes, and outcomes to support team alignment and knowledge sharing.

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