Associate Director, Marketing - LUPUS job opportunity at Biogen Inc..

Home Jobs In United States Of America Tag: Marketing - LUPUS Associate Director, Marketing - LUPUS position at Biogen Inc.


DateMore Than 30 Days Ago bot
Biogen Inc. Associate Director, Marketing - LUPUS
Experience: 7-years
Pattern: full-time
Country:
apply Apply Now
Salary:
Status:

Marketing - LUPUS

Copy Link Report
degreeAssociate
loacation Cambridge, MA, United States Of America
loacation Cambridge, MA....United States Of America

About This Role Biogen’s Marketing teams are on the front lines every day, ensuring that our products have the right visibility for the patients who need them most. We work from a deep understanding of the science behind our therapies and the disease areas that they treat.  The Associate Director of Marketing will play a pivotal role in shaping and executing strategic initiatives to prepare for the US launch of Lupus product in both cutaneous and systemic lupus erythematosus (CLE and SLE).   This highly visible role requires a blend of strategic insight, marketing acumen, and operational excellence to deliver impactful marketing solutions in the competitive and evolving SLE market while simultaneously establishing the CLE market. What You’ll Do Develop HCP Launch Plan & Campaigns Develop HCP marketing launch plans for Lupus product in both CLE and SLE, leveraging insights from market research, competitive analysis, and KME feedback. Partner with leadership to develop and prepare unbranded disease state awareness campaigns and branded campaigns that educate HCPs on disease state, patient identification, and production differentiation. Develop and execute HCP omni-channel plan (digital, print, conference, peer to peer, and personal promotion) to maximize reach and engagement. Develop KPIs to measure effectiveness of campaigns and optimize based on performance metrics. Manage Advisory Borads and Steering Committee meetings Partner with Though Leader Liaison (TLLs) team and Medical to develop and execute commercial advisory board and steering committee meetings. Collaborate with external agencies and vendors to deliver high-quality output on time and within budget. Share key actionable insights with broader cross functional stakeholders. Drive Cross-Functional Alignment and Collaboration Serve as a collaborative cross functional partner, influencing without authority and fostering strong relationships across HQ and field-based Lupus team. Act as lead for agency RFPs.  Provide oversight and day-to-day leadership for agency and vendor partnerships, ensuring alignment with business objectives, operational excellence, and delivery of high-impact marketing initiatives. Oversee cross functional brand budget. Who You Are A strategic thinker with strong marketing and scientific aptitude and the ability to translate complex concepts into clear, actionable marketing activities and tactics. Highly collaborative, adaptable, and results-driven, with a proven ability to manage multiple priorities in a fast-paced environment. Skilled in vendor and project management, with a track record of delivering high-quality outputs under tight timelines. Qualifications Bachelor’s degree required; MBA or advanced degree in life sciences preferred. 7+ years of pharmaceutical/biotech experience, including 3+ years in marketing or related roles. Experience in specialty markets; rheumatology and dermatology experience strongly preferred. Demonstrated success in developing and executing HCP-focused marketing campaigns and tactics. Must exhibit leadership skills and ability to perform in a complex, fast-paced environment. Strong understanding of compliance requirements for scientific and promotional communications. Previous experience managing agency partners and budgets effectively.   Job Level: Management Additional Information The base compensation range for this role is: $164,000.00-$226,000.00 Base salary offered is determined through an analytical approach utilizing a combination of factors including, but not limited to, relevant skills & experience, job location, and internal equity. Regular employees are eligible to receive both short term and long-term incentives, including cash bonus and equity incentive opportunities, designed to reward recent achievements and recognize your future potential based on individual, business unit and company performance.  In addition to compensation, Biogen offers a full and highly competitive range of benefits designed to support our employees’ and their families physical, financial, emotional, and social well-being ; including, but not limited to: Medical, Dental, Vision, & Life insurances Fitness & Wellness programs including a fitness reimbursement  Short- and Long-Term Disability insurance A minimum of 15 days of paid vacation and an additional end-of-year shutdown time off (Dec 26-Dec 31) Up to 12 company paid holidays + 3 paid days off for Personal Significance  80 hours of sick time per calendar year Paid Maternity and Parental Leave benefit  401(k) program participation with company matched contributions Employee stock purchase plan  Tuition reimbursement of up to $10,000 per calendar year  Employee Resource Groups participation Why Biogen? We are a global team with a commitment to excellence, and a pioneering spirit. As a mid-sized biotechnology company, we provide the stability and resources of a well-established business while fostering an environment where individual contributions make a significant impact. Our team encompasses some of the most talented and passionate achievers who have unparalleled opportunities for learning, growth, and expanding their skills. Above all, we work together to deliver life-changing medicines, with every role playing a vital part in our mission. Caring Deeply. Achieving Excellence. Changing Lives. At Biogen, we are committed to building on our culture of inclusion and belonging that reflects the communities where we operate and the patients we serve. We know that diverse backgrounds, cultures, and perspectives make us a stronger and more innovative company, and we are focused on building teams where every employee feels empowered and inspired.   Read on   to learn more about our DE&I efforts. All qualified applicants will receive consideration for employment without regard to sex, gender identity or expression, sexual orientation, marital status, race, color, national origin, ancestry, ethnicity, religion, age, veteran status, disability, genetic information or any other basis protected by federal, state or local law. Biogen is an E-Verify Employer in the United States.

Other Ai Matches

Senior Medical Director, Global Medical Device Applicants are expected to have a solid experience in handling Global Medical Device related tasks
remote-jobserver Remote
Clinical Operations Program Lead Applicants are expected to have a solid experience in handling Job related tasks
Business Analysis Lead Applicants are expected to have a solid experience in handling Job related tasks
Duales Studium Betriebswirtschaftslehre - Gesundheitsmanagement Applicants are expected to have a solid experience in handling Job related tasks
Head of Commercial & Medical Field Excellence Applicants are expected to have a solid experience in handling Job related tasks
Sr. Manager, Global Regulatory Affairs Applicants are expected to have a solid experience in handling Global Regulatory Affairs related tasks
EU CTR Submission Group Lead Applicants are expected to have a solid experience in handling Job related tasks
Facilities Technician II Applicants are expected to have a solid experience in handling Job related tasks
Co-op, Manufacturing Sciences Applicants are expected to have a solid experience in handling Manufacturing Sciences related tasks
Principal Clinical RBQM Programmer Applicants are expected to have a solid experience in handling Job related tasks
Co-op, Quality Engineering Applicants are expected to have a solid experience in handling Quality Engineering related tasks
Medical Director, SMA & ALS - US Medical Affairs Applicants are expected to have a solid experience in handling SMA & ALS - US Medical Affairs related tasks
Co-op, Immunobiology Applicants are expected to have a solid experience in handling Immunobiology related tasks
Manufacturing Maintenance Technician II Applicants are expected to have a solid experience in handling Job related tasks
remote-jobserver Remote
Immunology Thought Leader Liaison SLE Rheumatology Applicants are expected to have a solid experience in handling Job related tasks
Intern Logistics, Order to Cash and Tender Applicants are expected to have a solid experience in handling Order to Cash and Tender related tasks
Head of Biomarker Operations, WCH Applicants are expected to have a solid experience in handling WCH related tasks
Neurology - Key Account Manager (Fixed-Term, 2.5 Years) Applicants are expected to have a solid experience in handling 2.5 Years) related tasks
Senior Associate I, EHS Applicants are expected to have a solid experience in handling EHS related tasks
Director, New Ventures Applicants are expected to have a solid experience in handling New Ventures related tasks
Principal Clinical Data Reviewer/Scientist Applicants are expected to have a solid experience in handling Job related tasks
International Commercial Lead SMA Applicants are expected to have a solid experience in handling Job related tasks
Rare Disease Patient Insights & Advocacy Intern – Nordic & Baltic Region Applicants are expected to have a solid experience in handling Job related tasks