Marketing Analytics - Investment Management - Senior Associate job opportunity at Morgan Stanley.

Home Jobs In United States Of America Tag: Job Marketing Analytics - Investment Management - Senior Associate position at Morgan Stanley


DateMore Than 30 Days Ago bot
Morgan Stanley Marketing Analytics - Investment Management - Senior Associate
Experience: 8-years
Pattern: full-time
Country:
apply Apply Now
Salary:
Status:

Job

Copy Link Report
degreeAssociate
loacation New York, New York, United States of America, United States Of America
loacation New York, New ..........United States Of America

Morgan Stanley is a leading global financial services firm providing a wide range of investment banking, securities, investment management and wealth management services. The firm's employees serve clients worldwide, including corporations, governments and individuals from more than 1,200 offices in 41 countries. As a market leader, the talent and principles of our people is critical to our success. Together, we share a common set of values: do the right thing, put clients first, lead with exceptional ideas, commit to diversity and inclusion and give back. Morgan Stanley can provide a superior platform for building a professional career – a place for people to learn, to achieve , to grow.       We are looking for a Senior Associate , Marketing Analytics to support our Morgan Stanley Investment Management (MSIM) Global Marketing Strategy team . This role will sit on the be responsible for supporting Marketing Analytics across web, CRM, paid media and more for our MSIM line of business, with broader partnership with wider Firmwide Marketing Analytics Center of Excellence. The ideal candidate will be precise, highly analytical and have the ability to assess raw data for strategic insights and optimization recommendations.        Responsibilities   Manage analytics tasks associated with Morgan Stanley Investment Management marketing efforts, spanning web, CRM, paid media, etc.; help guide the strategy for MSIM Marketing analytics overall to ensure impact can be qualified and correlated to business growth activity   Work closely with internal stakeholders, including marketing, sales, technology, and senior leadership, to ensure alignment with business goals and to communicate actionable insights   Partner closely with broader Firmwide Marketing Analytics function to ensure that MSIM is accounted for within enterprise-level reporting   Contribute to the measurement framework for MSIM marketing activities and help translate business objectives into tangible marketing KPIs for various channels   Oversight of MSIM Marketing dashboards and data ingestion to fuel the dashboards   Support the launch of new data pipelines for the business to facilitate greater ROI analysis    Create accurate reports for marketing initiatives with ability to tailor based on audience (detailed data analysis for day-to-day teams and channel leads, executive level insights and reporting for broader or senior audiences)    Create actionable plans to implement sufficient tagging strategies or attribution solutions for that measurement framework to be accomplished and successful   Partner with Audience leads internally or on external agency teams where relevant (for paid media) to own, manage and activate Firm first-party data for various marketing strategies; contribute to segmentation development and management   Ongoing data capture validation as channels or campaigns are launched (ensuring tags are properly placed, QA of active data flows, ongoing maintenance)   Close partnership with Morgan Stanley Investment Management Technology stakeholders for implementation of tactics and validation of data    Standardization and automation of marketing channel analytics structures    Oversight of MSIM Marketing dashboards and data ingestion to fuel those dashboards    Develop Test & Learn recommendations and frameworks in partnership with relevant stakeholders across Marketing and the business       Qualifications   5-8 years of relevant experience in data & analytics role; financial services category experience is a plus, particularly in the asset management space   Proficiency in Salesforce, Excel, SQL, and Tableau to manage, analyze, and visualize data to drive decision-making   Deep experience or expertise within Adobe Analytics and with the creation / maintenance of analytics dashboards within platform   Demonstrated ability to lead and manage analytics projects, providing strategic direction and ensuring the successful implementation of initiatives   Collaborative team player who can partner with Firmwide Marketing Analytics team and develop strong relationship for cross-Firm consistency and utilization of best practices   Highly analytical with ability to receive raw data and transform it into strategic, actionable insights for broader audiences with a range of backgrounds or seniority   Exceptional presentation skills, with the ability to translate complex data and insights into clear, actionable recommendations for diverse audiences, including senior executives   Extreme focus on accuracy and organization to facilitate ongoing data validation and excellence in analytics operations    Resourceful; able to exercise good judgment and come to creative solutions independently   Excellent verbal and written communication skills    Constant desire to learn and uncover trends in a rapidly changing industry; knowledge of competitive and industry trends (emerging measurement platforms or attribution solutions, data privacy regulation as it pertains to data capture, etc.)   Knowledge of LiveRamp from a 1 st party data management standpoint    WHAT YOU CAN EXPECT FROM MORGAN STANLEY: We are committed to maintaining the first-class service and high standard of excellence that have defined Morgan Stanley for over 89 years. Our values - putting clients first, doing the right thing, leading with exceptional ideas, committing to diversity and inclusion, and giving back - aren’t just beliefs, they guide the decisions we make every day to do what's best for our clients, communities and more than 80,000 employees in 1,200 offices across 42 countries. At Morgan Stanley, you’ll find an opportunity to work alongside the best and the brightest, in an environment where you are supported and empowered. Our teams are relentless collaborators and creative thinkers, fueled by their diverse backgrounds and experiences. We are proud to support our employees and their families at every point along their work-life journey, offering some of the most attractive and comprehensive employee benefits and perks in the industry. There’s also ample opportunity to move about the business for those who show passion and grit in their work. To learn more about our offices across the globe, please copy and paste https://www.morganstanley.com/about-us/global-offices​ into your browser. Expected base pay rates for the role will be between $100,000 and $160,000 per year at the commencement of employment. However, base pay if hired will be determined on an individualized basis and is only part of the total compensation package, which, depending on the position, may also include commission earnings, incentive compensation, discretionary bonuses, other short and long-term incentive packages, and other Morgan Stanley sponsored benefit programs. Morgan Stanley's goal is to build and maintain a workforce that is diverse in experience and background but uniform in reflecting our standards of integrity and excellence. Consequently, our recruiting efforts reflect our desire to attract and retain the best and brightest from all talent pools. We want to be the first choice for prospective employees. It is the policy of the Firm to ensure equal employment opportunity without discrimination or harassment on the basis of race, color, religion, creed, age, sex, sex stereotype, gender, gender identity or expression, transgender, sexual orientation, national origin, citizenship, disability, marital and civil partnership/union status, pregnancy, veteran or military service status, genetic information, or any other characteristic protected by law. Morgan Stanley is an equal opportunity employer committed to diversifying its workforce (M/F/Disability/Vet).

Other Ai Matches

Market Data Sourcing Business Advisor (Hybrid) Applicants are expected to have a solid experience in handling Job related tasks
Real Estate Investing, Pre-MBA Associate (2027 Program) Applicants are expected to have a solid experience in handling Pre-MBA Associate (2027 Program) related tasks
Registered Client Service Associate Applicants are expected to have a solid experience in handling Job related tasks
Security Design Infrastructure Security Architect Applicants are expected to have a solid experience in handling Job related tasks
Asset Management - Real Estate Investing - Analyst Applicants are expected to have a solid experience in handling Job related tasks
Associate, Trading Applicants are expected to have a solid experience in handling Trading related tasks
Equity Research Associate - Rotational Program Applicants are expected to have a solid experience in handling Job related tasks
QA Engineer III Applicants are expected to have a solid experience in handling Job related tasks
Data Engineer Python- Associate- Software Engineer Applicants are expected to have a solid experience in handling Job related tasks
Internal Audit Director - Wealth Management (Integrated Firm Management) Applicants are expected to have a solid experience in handling Job related tasks
Finance Data Warehouse (BA), Director/ Associate, Portfolio & Change Management Applicants are expected to have a solid experience in handling Director/ Associate, Portfolio & Change Management related tasks
Quantitative Analyst Applicants are expected to have a solid experience in handling Job related tasks
Registered Client Service Associate Applicants are expected to have a solid experience in handling Job related tasks
Business Service Officer Applicants are expected to have a solid experience in handling Job related tasks
Market Risk _ Manager/ Senior Manager_ Institutional Equity Division Applicants are expected to have a solid experience in handling Job related tasks
Vice President, North America Institutional Sales, Investment Management Applicants are expected to have a solid experience in handling North America Institutional Sales, Investment Management related tasks
Software Engineer - Parametric Applicants are expected to have a solid experience in handling Job related tasks
Risk Officer Applicants are expected to have a solid experience in handling Job related tasks
AML - Senior Associate - Fund Services Applicants are expected to have a solid experience in handling Job related tasks
Linux Endpoint Infrastructure Engineering Specialist (Hybrid) Applicants are expected to have a solid experience in handling Job related tasks
Software engineering and cloud computing specialists (multiple roles) Applicants are expected to have a solid experience in handling Job related tasks
Senior Technical Business Analyst - Director- Business Analysis Applicants are expected to have a solid experience in handling Job related tasks
Sales, Associate, Investment Management Applicants are expected to have a solid experience in handling Associate, Investment Management related tasks