Senior Brand Manager (Nutrition, IMF) job opportunity at Abbott.

Home Jobs In Malaysia Tag: IMF) Senior Brand Manager (Nutrition, IMF) position at Abbott


DateMore Than 30 Days Ago bot
Abbott Senior Brand Manager (Nutrition, IMF)
Experience: 5-years
Pattern: full-time
Country:
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Salary:
Status:

IMF)

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degreeHigh School (S.S.C.E)
loacation Malaysia > Selangor : Imazium, No. 8, Jalan SS 21/37, Malaysia
loacation Malaysia > Sel..........Malaysia

      JOB DESCRIPTION: As a   Senior Brand Manager – Nutrition (IMF) , you will lead the strategic marketing efforts for assigned products, driving growth through effective campaign execution, cross-functional collaboration, and market analysis. You will play a key role in launching new products, optimizing performance, and ensuring alignment with both consumer and healthcare professional (HCP) expectations. What You’ll Do Lead product marketing activities including development, localization, pricing, and launch strategies. Execute consumer and trade campaigns (ATL & BTL) and monitor market share and sales performance. Utilize CRM and digital tools to identify market opportunities and consumer insights. Develop and implement marketing objectives and strategies for assigned products. Collaborate with cross-functional teams (sales, medical, regulatory, trade marketing, training, market research, finance, logistics, and external agencies) to ensure timely execution and KPI tracking. Prepare monthly sales forecasts and quarterly marketing budgets; monitor performance and adapt plans accordingly. Support product training and develop detailing materials for sales teams. Analyze product performance and customer feedback to drive innovation and improvements. Uphold ethical marketing practices and ensure compliance with Abbott’s Code of Ethics. Required Qualifications University degree in Business/Marketing, Mass Communication, Nutrition/Dietetics, or a related science field. 3–5 years of experience in nutrition or medical/OTC consumer marketing within healthcare or FMCG (pharmacy channel focus). Familiarity with ethical/HCP marketing is an advantage. Ability to multitask and operate in a regulated environment.       The base pay for this position is N/A In specific locations, the pay range may vary from the range posted.       JOB FAMILY: Product Management       DIVISION: ANI International Nutrition          LOCATION: Malaysia > Selangor : Imazium, No. 8, Jalan SS 21/37       ADDITIONAL LOCATIONS:       WORK SHIFT: Standard       TRAVEL: Not specified       MEDICAL SURVEILLANCE: Not Applicable       SIGNIFICANT WORK ACTIVITIES: Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day), Continuous standing for prolonged periods (more than 2 consecutive hours in an 8 hour day)                  

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