Senior Marketing Specialist and Event Coordinator job opportunity at Abbott.

Home Jobs In United States Of America Tag: Job Senior Marketing Specialist and Event Coordinator position at Abbott


DateMore Than 30 Days Ago bot
Abbott Senior Marketing Specialist and Event Coordinator
Experience: General
Pattern: full-time
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degreeBachelor's (B.A.)
loacation United States - Illinois - Lake Forest, United States Of America
loacation United States ..........United States Of America

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 114,000 colleagues serve people in more than 160 countries.       JOB DESCRIPTION: About Abbott Abbott Rapid Diagnostics is part of Abbott’s Diagnostics family of businesses, bringing together exceptional teams of experts and industry-leading technologies to support diagnostic testing, which provides essential information for the treatment and management of diseases and other conditions. The Opportunity As   the   Sr Marketing Specialist   and Event Coordinator   in our Lake Forest, IL   or Kansas City, MO   location,   this role leads the   end-to-end   planning,   coordination,   and execution of trade shows and industry events, including   cross functional   alignment, goal setting, vendor negotiation,   logistics   management, and on site execution. It oversees comprehensive marketing performance analytics ,   covering ROI calculations, email campaigns, webinars, website activity, S alesforce   lead and opportunity tracking, and event performance reporting   to drive   data informed   decision making . The position also supports B2B communications efforts and partners closely with Commercial Excellence, Marketing, and Sales teams to ensure seamless lead management and pipeline visibility.   Additional   responsibilities include managing contracts, sponsorships, subscriptions, associations, and coordinating with procurement and finance to support broader marketing operations and relationship management.   What You'll Work on Lead end- to- end t rade show and event   planning,   coordination   and   logistics:   V endor coordination, contracts, purchasing,   booth   planning and execution, outreach coordination   C ross-functional   communication,   alignment and approvals, team assignments   Negotiation and relationship management   with vendors   ROI calculation   Sales l ead s   processing , system   uploading   and   assignment   •   Oversight , tracking, and reporting   of   marketing   m etric s   and KPI s , including:   Email campaigns   Webinars   Website   Leads/Opportunities   for tracking,   dissemination   and organization to sales representatives and in SalesForce.com Customer segmentation of lead generation   Pre, D u ring and Post Customer e vent   coordination   across agenda,   logistics , customer meeting schedules, event engagement, sales lead generation and return on investment measurement •   Support with B2B Comms , email   campaigns   and   sales collateral materials   •   Coordination with Com m ercial   Ex, Marketing, and Sales for lead management and tracking   •   Miscellaneous support   with   contracts, sponsorships, subscriptions, association relationship management, coordination with procurement and finance    ​​ Required Bachelor ’ s degree in   marketing , Business, Communications, or related field   3 + years of experience in marketing, event coordination, or trade show management   Strong project management skills with experience coordinating   cross functional   teams    Experience with vendor management, contract coordination, and   logistics   planning    Understanding   marketing metrics, ROI analysis, and performance reporting    Experience with B2B marketing campaigns, including email, webinars, and digital channels    Excellent communication, organization, and   relationship management   skills    Ability to collaborate effectively with Marketing, Sales, Com mercial   Ex cellence ,   Regulatory,   and other internal partners   Strong attention   to   detail is   a must   Excellent written and verbal communication skills, with the ability to collaborate across teams and levels   Ability to work in multiple initiatives with short and overlapping deadlines   Strong interpersonal skills and ability to work with a diverse team   Self-motivated and self-starter, with initiative to deliver results ​ Preferred Familiarity with Salesforce for lead tracking and opportunity management   is desired but not   a must   Experience in B2B marketing   Experience working with procurement, finance, and association or sponsorship partners   ​ WHAT WE OFFER At Abbott, you can have a good job that can grow into a great career. We offer: Training and career development , with onboarding programs for new employees and tuition assistance. Financial security through competitive compensation, incentives, and retirement plans. Health care and well-being programs including medical, dental, vision, wellness, and occupational health programs. Paid time off. 401(k) retirement savings with a generous company match. The stability of a company with a record of strong financial performance and a history of being actively involved in local communities.   An equal opportunity employer, Abbott welcomes and encourages diversity in our workforce.       The base pay for this position is $78,000.00 – $156,000.00 In specific locations, the pay range may vary from the range posted.       JOB FAMILY: Marketing Support       DIVISION: TOX ARDx Toxicology          LOCATION: United States > Lake Forest : J55       ADDITIONAL LOCATIONS: United States > Kansas City : 8140 Ward Parkway       WORK SHIFT: Standard       TRAVEL: Yes, 10 % of the Time       MEDICAL SURVEILLANCE: Not Applicable       SIGNIFICANT WORK ACTIVITIES: Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day), Keyboard use (greater or equal to 50% of the workday)       Abbott is an Equal Opportunity Employer of Minorities/Women/Individuals with Disabilities/Protected Veterans.       EEO is the Law link - English: http://webstorage.abbott.com/common/External/EEO_English.pdf       EEO is the Law link - Espanol: http://webstorage.abbott.com/common/External/EEO_Spanish.pdf

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