Manager - Customer Data Platform job opportunity at Novartis.

Home Jobs In India Tag: Job Manager - Customer Data Platform position at Novartis


DateMore Than 30 Days Ago bot
Novartis Manager - Customer Data Platform
Experience: 5-years
Pattern: full-time
Country:
apply Apply Now
Salary:
Status:

Job

Copy Link Report
degreeGeneral
loacation Hyderabad (Office), India
loacation Hyderabad (Off..........India

Job Description Summary This role sits at the core of driving data-driven, personalized omnichannel engagement by leading the implementation, integration, and scale-up of a global Customer Data Platform (CDP). The position requires deep expertise in marketing data infrastructure, identity resolution, and cross-system orchestration. You will be responsible for building a robust data foundation, integrating key MarTech systems (e.g., CRM, Web Analytics, Consent Management, MDM), and enabling global and local teams to activate insights for more precise and impactful customer experiences.   Job Description #Location: Hybrid, Hyderabad Key Responsibilities Groom the use-cases for implementation and expansion of the Customer Data Platform (CDP), ensuring alignment with enterprise marketing and data strategy. Define and drive a comprehensive data integration roadmap across CRM, MDM, consent systems, web/mobile analytics, media platforms, and other MarTech components. Partner with local and global teams to establish a single customer view, enabling real-time segmentation, personalization, and audience activation across multiple channels. Develop governance frameworks, data quality protocols, and consent management best practices to ensure compliant and secure data operations at scale. Collaborate with IT, Analytics, and Marketing stakeholders to translate business requirements into scalable MarTech use cases and orchestrate their implementation. Drive cross-functional alignment on data architecture, identity resolution, and data modeling to support omnichannel engagement strategies. Create and evangelize a capability roadmap to increase CDP adoption and maturity across therapy areas and countries. Leverage advanced analytics platforms (e.g., Data Cloud, Datorama, GA4) to monitor activation performance, generate insights, and continuously improve business outcomes.   Essential Qualifications & Experience Bachelor’s or Master’s degree in Marketing, Technology, Data Science, or a related field 5+ years of experience in marketing technology, data integration, or customer data management roles Deep understanding of MarTech platforms and architecture. Proven experience in driving business use cases for Omnichannel Journeys using MarTech ecosystems including CRM, MDM, Consent Management, Web Analytics, and Campaign tools Experience in leading global-scale implementations and transformation initiatives related to customer data   Leadership & Soft Skills Strategic and systems thinker with a solid grasp of data-driven marketing transformation. Strong stakeholder management skills, with ability to influence in a highly matrixed global organization. Exceptional communication and storytelling skills, especially in translating data and architecture concepts into business value. Ownership mindset with a passion for building scalable, sustainable marketing data solutions. Experience working in global pharma or regulated environments preferred.   Skills Desired Advertising Campaigns, Alteryx, Analytical Thinking, Brand Awareness, Business Networking, Curious Mindset, Digital Marketing, Email Marketing, Marketing Communications, Marketing Plans, Marketing Strategy, Media Campaigns, Process Documentation, Strategic Marketing

Other Ai Matches

Regional Value and Access Manager Centro Applicants are expected to have a solid experience in handling Job related tasks
Assoc Dir, Clinical Data Acquisition and Mgmt Applicants are expected to have a solid experience in handling Clinical Data Acquisition and Mgmt related tasks
People Partner Applicants are expected to have a solid experience in handling Job related tasks
Produktionsmitarbeiter (m/f/d), Kundl, Tirol, Austria Applicants are expected to have a solid experience in handling Kundl, Tirol, Austria related tasks
Assoc. Dir. DDIT ISC Threat Hunting Applicants are expected to have a solid experience in handling Job related tasks
Assoc. Dir. - HPC Infrastructure Sr. Engineer (Location: Czech Republic OR Mexico OR India) Applicants are expected to have a solid experience in handling Job related tasks
Vodja kakovosti (m/ž/d) / Site Quality Head (m/f/d) Applicants are expected to have a solid experience in handling Job related tasks
【契約社員】Associate, General Affairs Applicants are expected to have a solid experience in handling General Affairs related tasks
Sr. Specialist- Solution Delivery for Infrastructure Services- AWS/ Azure Applicants are expected to have a solid experience in handling Job related tasks
Therapeutic Data Strategy Director Applicants are expected to have a solid experience in handling Job related tasks
Product Manager- Oncology Applicants are expected to have a solid experience in handling Job related tasks
Vzorčevalec (m/ž/d) / Sampling operator (m/f/d) Applicants are expected to have a solid experience in handling Job related tasks
Data Steward Expert (with language proficiency in Mandarin/Thai/ Vietnamese/Japanese/Arabic/Korean) Applicants are expected to have a solid experience in handling Job related tasks
Senior Global Program Safety Team Lead Applicants are expected to have a solid experience in handling Job related tasks
Senior QA Operations Specialist Applicants are expected to have a solid experience in handling Job related tasks
Engineering & Maintenance Technician I/II Applicants are expected to have a solid experience in handling Job related tasks
Director Data Platform Applicants are expected to have a solid experience in handling Job related tasks
G2G Young Professional Applicants are expected to have a solid experience in handling Job related tasks
Material Coordinator Applicants are expected to have a solid experience in handling Job related tasks
Principal Scientist, Mid/Large Scale Oligonucleotide Synthesis, xRNA Therapeutics Applicants are expected to have a solid experience in handling Mid/Large Scale Oligonucleotide Synthesis, xRNA Therapeutics related tasks
Associate Director IT Solution Architect (HPC) Applicants are expected to have a solid experience in handling Job related tasks
Supply Chain Planning & Logistics Senior Specialist Applicants are expected to have a solid experience in handling Job related tasks
ED, Head of Analytics Engineering Applicants are expected to have a solid experience in handling Head of Analytics Engineering related tasks