Director, Product Marketing & Client Advocacy job opportunity at NextGen Healthcare.

NextGen Healthcare Director, Product Marketing & Client Advocacy

Experience: 10-years

Pattern: Remote

Country:

Apply Now

Salary:

Status:

Product Marketing & Client Advocacy

Copy Link Report

OND

Remote GA....United States Of America

Job Description: The Director, Product Marketing & Client Advocacy is a strategic leader responsible for building and leading demand generation, RFP operations, and client advocacy programs to drive growth and product adoption. This role bridges Product, Sales, and Marketing to accelerate pipeline growth and market credibility while serving as a key stakeholder in NextGen's platform transformation and rebrand initiatives. Build, lead, and develop a high-performing product marketing team, providing mentorship, conducting regular 1:1s and performance reviews, and creating career growth paths for team members. Own the strategy and end-to-end operational excellence of the RFP organization, ensuring timely, accurate, and compelling representation of product capabilities in competitive opportunities. Direct the RFP team to establish standardized content frameworks, maintain knowledge libraries, and continuously improve response quality and efficiency in partnership with Product, Sales, and subject matter experts. Lead product demand generation initiatives—including campaign strategy, content development, and program execution—to accelerate awareness and pipeline growth. Drive cross-functional alignment of demand gen activities with product launches, go-to-market priorities, and sales enablement needs. Build and scale the client advocacy program structure from the ground up, creating a comprehensive operation that supports sales cycles, marketing initiatives, events, and analyst relations. Cultivate strategic relationships with high-satisfaction clients willing to serve as peer references, testimonial sources, and brand advocates, highlighting customer success stories and amplify authentic client voices across owned and third-party platforms to drive trust, awareness, and market credibility. Serve as a key stakeholder in NextGen's platform transformation initiative and act as a strategic voice of the client, ensuring internal alignment with market needs and buyer perceptions. Lead the product marketing organization through NextGen's rebrand initiative, partnering with executive leadership to drive strategic direction. Perform other duties that support the overall objective of the position. Education Required: Bachelor's Degree in Marketing, Communications, Business, or related discipline. Or, any combination of education and experience which would provide the required qualifications for the position. Experience Required: 10+ years' progressive experience in a professional environment, including customer service, B2B, Healthcare IT, software, client reference, or client success. 5+ years' people leadership experience, with demonstrated success building and developing high-performing teams. 5+ years’ as director level management. 5+ years' leading complex programs or projects at scale. 5+ years' healthcare experience. Proven experience in demand gen, customer marketing, or product marketing—preferably in SaaS or healthcare technology. Knowledge, Skills & Abilities: Knowledge of: Best practices employed in demand generation, RFP management, market trends and insights, client advocacy, client satisfaction, customer service, and sales strategies. Healthcare software/IT, client reference programs, and client success methodologies. CRM and marketing systems and Microsoft Office Suite. Skill in: Strategic thinking and translating market insights into actionable business strategies. Leadership and interpersonal skills to build, motivate, mentor, and develop teams. Communication (written, verbal), organizational, and time management skills. Critical thinking, problem, and analytical skills. Ability to: Build and scale teams and operations in a fast-paced, high-growth environment. Drive strategic direction and lead organizational transformation initiatives. Work in a fast-paced environment; stay organized, prioritize workload, multi-task, and meet deadlines. Lead change management through rebranding and platform transformation efforts. Establish and maintain effective working relationships with key stakeholders across the organization. The company has reviewed this job description to ensure that essential functions and basic duties have been included. It is intended to provide guidelines for job expectations and the employee's ability to perform the position described. It is not intended to be construed as an exhaustive list of all functions, responsibilities, skills and abilities. Additional functions and requirements may be assigned by supervisors as deemed appropriate. This document does not represent a contract of employment, and the company reserves the right to change this job description and/or assign tasks for the employee to perform, as the company may deem appropriate. NextGen Healthcare is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Other Ai Matches

Remote

Director, Office of the CEO Applicants are expected to have a solid experience in handling Office of the CEO related tasks

Remote

Velocity Specialist Applicants are expected to have a solid experience in handling Job related tasks

Remote

Data Scientist Applicants are expected to have a solid experience in handling Job related tasks

Specialist I, Information Systems Application Delivery Applicants are expected to have a solid experience in handling Information Systems Application Delivery related tasks

Staff Engineer, Cloud Platforms and Operations Applicants are expected to have a solid experience in handling Cloud Platforms and Operations related tasks

Data Engineer Applicants are expected to have a solid experience in handling Job related tasks

Staff Engineer, Machine Learning Operations Applicants are expected to have a solid experience in handling Machine Learning Operations related tasks

Engineer II, Information Operations Applicants are expected to have a solid experience in handling Information Operations related tasks

Remote

Product Manager, Mobile & AI Applicants are expected to have a solid experience in handling Mobile & AI related tasks

Analyst II, Procurement Applicants are expected to have a solid experience in handling Procurement related tasks

Remote

Client Experience Manager Applicants are expected to have a solid experience in handling Job related tasks

Sr. Data Engineer Applicants are expected to have a solid experience in handling Job related tasks

Remote

Product Marketing Manager Applicants are expected to have a solid experience in handling Job related tasks

Remote

Account Executive Applicants are expected to have a solid experience in handling Job related tasks

Remote

Analyst IV, CPQ Applicants are expected to have a solid experience in handling CPQ related tasks

Remote

Specialist II, Application Managed Services Applicants are expected to have a solid experience in handling Application Managed Services related tasks

Interoperability & Integration Solutions Advisor Applicants are expected to have a solid experience in handling Job related tasks

Remote

Sr. Staff AI Engineer Applicants are expected to have a solid experience in handling Job related tasks

Engineering Manager - .NET, AWS, API Development Applicants are expected to have a solid experience in handling AWS, API Development related tasks

Remote

AI Solutions Architect Applicants are expected to have a solid experience in handling Job related tasks

Sr. Python Developer Applicants are expected to have a solid experience in handling Job related tasks

Data Modeler Applicants are expected to have a solid experience in handling Job related tasks

Remote

Principal Data Platform Architect Applicants are expected to have a solid experience in handling Job related tasks

Director, Product Marketing & Client Advocacy job opportunity at NextGen Healthcare.

Saved Jobs

No Job Saved

Other Ai Matches