Consumer Products Retail Marketing Specialist, UCAN job opportunity at Netflix Inc.



bot
Netflix Inc Consumer Products Retail Marketing Specialist, UCAN
Experience: General
Pattern: Onsite
apply Apply Now
Salary:
Status:

Consumer Products & Experiences

Copy Link Report
degreeBachelor's (B.Sc.)
loacation Los Angeles,California, United States Of America
loacation Los Angeles,Ca..........United States Of America

Netflix is one of the world's leading entertainment services, with over 300 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.Netflix is pursuing consumer products because we believe it will drive meaningful show awareness/buzz with more tangible, curated ways to interact with our most popular content and in effect, drive long term revenue. We want licensed merchandise to help promote our titles and build them into franchises so they become part of the zeitgeist for long periods of time. That’s where you come in. We’re seeking someone to drive retail brand/marketing campaigns and executions for the Consumer Products team.Responsibilities:Partner with key retailers to develop 360, cross-category marketing campaigns in support of key titles, ranging from brand strategy to execution of all omni-channel tactics.Work with licensees to develop retail marketing plans and integrate partners into larger retail campaign initiatives.Expertise in the toy category with a proven track record of creating effective mid-to-lower funnel retail marketing strategies for mass accountsKey understanding of retail account strategies and core consumer trends to provide solutions that are break-frame while being executable at retail. Having a keen understanding of grocery and F&B would be a plus.Define the right marketing and media mix to amplify partner/retail marketing campaigns (i.e. in-store displays, e-commerce, social, etc.)Expert on digital and social campaigns on defining effective ways to drive engagement and  sales of products through custom content, influencer partnerships, SEO, display, & sponsored product campaignsChampion our retail marketing ideas with cross-functional/global teams (Title Marketing, Merch Brand Strategy, Retail Business Development, Creative Assets & Brand Identity, Licensing, Operations), in support of broader business goals.Be an internal and external champion of our marketing strategy and push for innovation, out-of-the box ideas, and unique campaigns.Work internally and externally on the creation and delivery of any retail marketing assets (in-store mockups, marketing pitch ideas).Serve as the right hand to the Sales team when selling in programs.Ability to effectively lead meetings, think short and long-term, and manage multiple projects at once within a very fast paced environment.Key contributor to status reports/internal trackers and retail marketing post mortems, programs and pitch decks.Partner with MSD to develop marketing plans during off-content cycles.Qualifications:7+ years of marketing experience within consumer products or retail related industriesKnowledge of mass, specialty, e-comm marketing account strategiesExperience developing programs with Walmart and Target preferredUnderstanding of retail environments, signage and POP displays across mass and specialty channelsUnderstanding of social and digital marketingKnowledge of retail and industry trendsEntertainment experience preferred but not requiredExperience with Google Suite requiredExperience with Adobe Creative suite preferredHigh level of organizational skills, attention to detail, and ability to prioritize and time-manage across multiple deadlinesExperience working with agencies is a plus.Passion for fandom is a plus.Our compensation structure consists solely of an annual salary; we do not have bonuses. You choose each year how much of your compensation you want in salary versus stock options. To determine your personal top of market compensation, we rely on market indicators and consider your specific job family, background, skills, and experience to determine your compensation in the market range. The range for this role is $70,000-$245,000.Inclusionis a Netflix value and we strive to host a meaningful interview experience for all candidates. If you want anaccommodation/adjustmentfor a disability or any other reason during the hiring process, please send a request to your recruiting partner.We are an equal-opportunity employer and celebrate diversity, recognizing that diversitybuilds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.

Other Ai Matches

remote-jobserver Remote
Software Engineer 5 - TV Client Foundations Applicants are expected to have a solid experience in handling Engineering related tasks
Sr Manager, Finance Procurement Operations Applicants are expected to have a solid experience in handling Core Finance & Controllership related tasks
remote-jobserver Remote
Security Software Engineer (L5), Detection Engineering Applicants are expected to have a solid experience in handling Engineering related tasks
Senior Analyst, International Tax Modeling Applicants are expected to have a solid experience in handling Core Finance & Controllership related tasks
Specialist, Communications - Consumer Products & Experiences Applicants are expected to have a solid experience in handling Communications & Corporate Affairs related tasks
Engineering Manager, Data Platform Applicants are expected to have a solid experience in handling Engineering related tasks
Software Engineer (L5) - Ads Identity & Privacy Applicants are expected to have a solid experience in handling Engineering related tasks
Specialist, Photo & Audiovisual Studio - Japan Applicants are expected to have a solid experience in handling Marketing related tasks
Senior Manager, Sales Operations - EMEA Applicants are expected to have a solid experience in handling Advertising related tasks
Senior Manager, Screenings - APAC Applicants are expected to have a solid experience in handling Marketing related tasks
Full Stack Engineer (L4), Product Localization Technology Applicants are expected to have a solid experience in handling Engineering related tasks
Sales Partner - Japan Applicants are expected to have a solid experience in handling Advertising related tasks
Full Stack Software Engineer (L5) - Internal Tools Applicants are expected to have a solid experience in handling Engineering related tasks
Senior Software Engineer — Commerce Experiences Testing Infrastructure Applicants are expected to have a solid experience in handling Engineer related tasks
Communications Manager, DACH Applicants are expected to have a solid experience in handling Communications & Corporate Affairs related tasks
Design Manager, Emerging Creative Applicants are expected to have a solid experience in handling Product Design related tasks
Coordinator, Talent Experiences & Gifting - LATAM Applicants are expected to have a solid experience in handling Marketing related tasks
remote-jobserver Remote
Distributed Systems Engineer (L6) - Managed Compute Applicants are expected to have a solid experience in handling Engineering related tasks
Marketing Production Manager - CEE Applicants are expected to have a solid experience in handling Marketing related tasks
Asset Operations Manager Applicants are expected to have a solid experience in handling Marketing related tasks
Program Manager, Learning and Development, Customer Service Applicants are expected to have a solid experience in handling Talent related tasks
Product Manager, Games Developer Tools Applicants are expected to have a solid experience in handling Management related tasks
Senior Technology Auditor Applicants are expected to have a solid experience in handling Core Finance & Controllership related tasks