TikTok Shop - Product Manager - Customer Loyalty & Retention job opportunity at Tiktok.

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Tiktok TikTok Shop - Product Manager - Customer Loyalty & Retention
Experience: 5-years
Pattern: full-time
Country:
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Status:

Product Manager

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loacation Seattle, WA, United States Of America
loacation Seattle, WA....United States Of America

Responsibilities About the team: The User Growth team plays a core role in the acquisition, activation, engagement, and retention of billions of users/customers WW. We are building platforms, leveraging data & ML models, and providing end-to-end solutions to power the global growth of TikTok Shop. TikTok Shop is seeking a hands-on and strategic #Product #Manager to lead loyalty and retention initiatives, including the development of user benefit programs and subscription-like offerings. You’ll play a key role in shaping the future of customer loyalty on the platform—crafting packages that reward high-value users and building the foundational systems to drive repeat purchases. Responsibilities: Define and own the product roadmap for loyalty programs, subscription-like features, and exclusive user benefits. Translate business strategy into product specs that enhance retention and long-term user value. Partner with #Marketing, Data Science, and Engineering to launch pilots and refine loyalty mechanisms based on performance. Deeply understand user segments and design differentiated #packages to maximize satisfaction and frequency. Monitor retention KPIs, feedback loops, and competitor strategies to evolve our loyalty offering over time.

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