AWM, Marcus by Goldman Sachs, Integrated Marketing, Vice President, Chicago, IL job opportunity at Goldman Sachs.



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Goldman Sachs AWM, Marcus by Goldman Sachs, Integrated Marketing, Vice President, Chicago, IL
Experience: 3-years
Pattern: full-time
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Salary:
Status:

Integation

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degreeBachelor's (B.A.)
loacation Chicago, Illinois, United States Of America
loacation Chicago, Illin..........United States Of America

Refresh and maintain #audience strategy #market trends and competitive landscape working with research and acquisition teams Develop new #brand vision and architecture for business and map to all customer touchpoints (e.g., advertising, web, communications) Oversee creative development and advertising process Develop integrated #gotomarket plan across owned paid and earned channels with clear priorities KPIs ROIs and resource allocation Oversee execution launch campaigns working with paid media team and agency partners Develop measurement infrastructure including holistic brand health measurements to measure and analytic impact of efforts Build out a brand and integrated marketing infrastructure including operating model with acquisition team Identify key talents to hire to build integrated marketing capabilities at company; lead #mentor and develop a high-performing team Oversee our creative agency strategy and manage day to day relationship Work with PR team on any press releases media outreach content strategy Keep pace on competitive landscape and spend

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