B&C and Spirax Brand Manager job opportunity at Shell Plc.

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Shell Plc B&C and Spirax Brand Manager
Experience: 5-years
Pattern: full-time
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Brand Manager

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loacation Shanghai - The Hub, China
loacation Shanghai - The..........China

Develop the overall #communication strategy for the Helix #brand. __ Proactively monitor competitive ATL initiatives and industry trends and collaborate with insight team to generate consumer insights. __ Lead integrated ATL and BTL brand and social campaigns to improve brand KPIs e.g. awareness, preference & usage Achieve #media targets through robust media planning, innovative media mix and data-driven targeting tools. __ Manage owned platforms to enhance brand exposure on social media. __ As the Brand #Manager of Spirax, you will be responsible for developing brand plans, designing brand activities, building the brand, and executing trade and consumer activities that directly impact business performance.

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